In this article, we'll guide you through the process of adding your competitors to the platform. It's the first step in gaining valuable insights into your competitive landscape.

Step 1: Adding a new Competitor

Competitors left sidebar and section
Competitors left sidebar and section

Log in to your PeerPanda account. Once you're in, you have two easy options for adding competitors:

  • Option 1: Go to your dashboard and click on "New Competitor" in the Competitors section.
  • Option 2: From any part of your platform, simply click "New" in the left Competitor Sidebar.

Step 2: Fill in Competitor Details

Add your competitor details
Add your competitor details

To create a new competitor, provide the following details:

Competitor Name

This is straightforward and will be used throughout the platform.

Linkedin URL

Provide the full URL of your competitor's LinkedIn company page, like the example below.
Example : https://www.linkedin.com/company/typeform-/

This LinkedIn URL is essential as it helps us uniquely identify the company. It ensures we can accurately collect and consolidate data from various internet sources.

Click Create

Once you've added the name and LinkedIn URL, simply hit the 'Create' button.

Step 3 : Newly created competitor

Newly added competitor
Newly added competitor

Congratulations, your competitor is now successfully created in PeerPanda!

If the LinkedIn URL was recognized, you'll notice that the Employee Count, as well as some general information about that competitor, has been automatically imported.

What's Next?

Now that you've added your competitor, you're ready for the next step. Add data sources for your competitor, so you can begin monitoring their web pages, blogs, and other critical data.